Free Download: Beginner’s Guide to Doing Your Own PR
Securing press coverage is one of the most impactful ways to build brand awareness, increase credibility, and even boost sales. When you are just starting out, hiring a PR firm may not be in your budget. The good news you can learn how to get started and capture media attention on your own.
Most small business owners don’t know where to start when it comes to PR - and that’s ok.
This month we will be answering all your questions and providing free tools to help you get going. To start, we are sharing a free download: Beginner’s Guide to Doing Your Own PR.
In our free guide we will learn the fundamental steps to reach out to media. Our guide includes:
Media list template - Identify who to reach out to and learn how to organize your target list
Pitch timing guide - Plan when to reach out to each publication based on lead times and themes
Materials checklist - The essential PR assets pros use for media outreach
Thank you to everyone who has responded to our survey and Instagram posts! We have received so much helpful feedback and are excited about an offer we are working on that we will announce soon.
We’re excited to help you get out there and build your brand!
Carla & Kathryn
