Happy New Year! We’re excited for a fresh start and to hit the ground running.

With the holiday season winding down and we are counting the days until the new year, it’s a natural time to pause and reflect. We are sure your year has been filled with its own unique challenges, wins, and lessons.  With the new year just around the corner, it's also an opportunity to recharge, reset, and start thinking ahead to the goals and intentions you want to manifest in 2025. Whether you're looking to make big business changes, focusing on achieving a few manageable goals, or improve your day-to-day habits, taking time to reflect now can lay a solid foundation for a more successful year ahead. 

As we wrap up 2024, we’re working with our members to reflect on the past year and set goals for 2025 in preparation for building our 2025 PR Plans together in January.

One of the biggest changes to the media landscape over the past decade has been the rise of influencers. Influencers are the new editors! The word influencer typically makes people think of a blogger or LTK fashionista, but an influencer can be anyone from a small business owner to an interior designer.

Happy September! The end of year countdown is on with 121 days between September 1st and December 31st. The fall and holiday season is always a busy time for small business owners, and we are here to support you in making these days count – but we also don’t want you to burn out.

Social media platforms are some of the most powerful tools to grow your business BUT cracking the code of how to see success with them can be very frustrating. Why is one post getting zero engagement? Why aren’t posts converting to sales? Why aren’t you seeing posts from people you want to hear from?

Summer is officially in full swing, and while the holiday season is likely not top of mind, success for Holiday 24 starts now.

Happy summer! How are we already half way through the year? If you’re ready to take a vacation but feeling overwhelmed or uncertain about how to get it all done, we have good news: You don’t need to do it all to move your business forward.

With summer around the corner, start thinking about how you can position your business for the new season and look ahead to early fall (yes, long lead publications are already thinking fall, holiday and beyond!).